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Email : trg@ustage.com.sg

 The Art of Self-Branding
Seminar Synopsis

Personal branding is how we market ourselves to others. Many successful people use personal branding as a career strategy for creating value, expert positioning, and as a way to increase audience size and attention and eventually accomplish career success.




Seminar Objectives

At the end of the program, participant should be able to:

  - Understand importance of personal branding
  - Discover inner strengths and weaknesses
  - Identify the types of Personal Branding
  - Identify Internal Branding and External Branding
  - Learn the 4Ps in Personal Branding
  - Learn self-positioning




Who Should Attend

  - Business owners, entrepreneurs
  - Trainers
  - Financial advisors
  - Real estate agents
  - Sales professionals
  - Corporate executives who want to move up the corporate ladder
  - Recent graduates and other job seekers who want to make an impact




Course Outline

  - Understanding Personal Branding
  - Discover your inner strengths and weaknesses
  - Types of Personal Branding
  - External Branding - How do you project yourself
  - 4Ps in Personal Branding (Product, Promotion, Price, Place)
  - Building Skills to Gain and Maintain Employment
  - Handling interviews: listening and answering questions




Seminar Trainer

Ms Carina Tien

Ms Carina Tien has over 20 years of corporate experiences in various multinational companies. Her areas of expertise are member relations, training and development as well as human resources. Carina specialises in conducting communication skills and personal effectiveness training. She is a Certified Life Coach by the Life Coach Institute and is a member of the International Coach Federation.




Course Details

Course Date : Friday, 22 Mar 2019
Timing : 9am to 12noon
Duration : 3 hours
Seminar Fee : $107.00
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